A paid channel for a long-cycle B2B product
Separate funnels for EDU pilots and enterprise demos, brand defense, remarketing to pricing-page visitors.
1,120 trials at $23.8, 46 enterprise demos at $412
I only publish what I can back with an account screenshot. If a case has no numbers, I haven't yet got the client's permission to publish them - they'll appear when I do. Nothing here is invented.
Separate funnels for EDU pilots and enterprise demos, brand defense, remarketing to pricing-page visitors.
[after details]
Multi-market EU targeting, intent-based keyword tiers, lead tracking through the demo form.
The audit found broken conversions and audience signals blocking delivery. Rebuilt tracking, call tracking and campaigns.
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